The Food Bank knows food is more than fuel — it’s how we connect with our families, our histories, and each other. That’s why we’re committed to providing food that’s both nutritious and thoughtfully sourced. Thanks to the USDA’s Local Food Purchasing Assistance (LFPA) program, which provides funding to source from local and BIPOC producers, we’ve partnered with 10 small and mid-sized farms in Pescadero and the Central Coast. 

These partnerships allow pantries in our network to share fresh, culturally meaningful food. One valued partner is Brisa Ranch, whose story of regional transformation began with something as simple (and special) as pumpkin pie. 

Brisa Ranch’s founders, Cristóbal, Veronica, and Cole, met in 2018 while working at Pie Ranch, an educational nonprofit in Pescadero. Their shared passion for farming and sustainable agriculture led them to team up on a side project: growing winter squash for pumpkin pies. In a full-circle moment, those pies were then sold at the Pie Ranch, marking the beginnings of Brisa Ranch.  

For Cristóbal, Veronica, and Cole, farming is rooted in a deep reverence for the land. As a certified organic farm, Brisa Ranch avoids harmful pesticides, protecting the environment and the people who enjoy their produce. They save seeds adapted to local conditions and grow crops with distinct cultural appeal, helping the Food Bank meet the diverse needs of our communities. They’re also planning upcoming plantings to include culturally significant crops for our participants. 

“[We want] to make organic food from small and medium farms not a luxury, but something widely accessible,” says Veronica. “Our model is designed to take that step back from the final consumer, connecting small farms to institutions like the Food Bank to broaden access to fresh, local food.” 

Since its early days, Brisa Ranch has been committed to connecting produce from underrepresented farms to as many people in need as possible. They joined forces with other organizations to explore ways for farms to collaborate more effectively. They formed a regional working group to pilot the Farms Together program, a federally funded initiative creating regional food hubs to connect producers with institutions and food banks. 

Cole believes food hubs are a key to opening doors for new farmers. “Having that network of a food hub for our region means more farmers can enter the space,” he says. “There aren’t a lot of pathways for people to get involved. Having [that] outlet makes it more viable, especially for folks immigrating here.” 

At the Food Bank, we couldn’t agree more. “The LFPA provides access for smaller, diverse, and underrepresented organic farms like Brisa Ranch to bring their produce to market collectively and at a volume we can source and rely on for excellent quality,” said Barbara Abbott, Chief Supply Chain Officer for the Food Bank. “And we focus on fresh produce because that’s what our participants truly appreciate, including culturally appropriate items like cilantro, kale, collard greens, and parsley.” 

Veronica hopes Brisa Ranch will continue helping others build successful farms. 

“Access to land and resources is a major barrier for farmers of color,” she says, “and we’re working to break those barriers while paving the way for others. Farmers of color face unique challenges, but we’re here to create opportunities not just for ourselves, but for those coming after us.” 

Cristóbal agrees. He grew up in a family of farmers, first in Mexico and later in the U.S., and saw firsthand how farming brought stability and purpose to his family in a new country. Now, he’s passionate about inspiring the next generation farmers. But he knows overcoming systemic issues — like accessing land and competing with more stable career paths — is key to ensuring farming’s future is open to everyone. 

He recalls meeting with a group of high schoolers. “I remember [them saying], ‘I don’t want to be a farmer. I am living with my parents in my house with no money,’” he says. “The challenge for me is, who will follow me as a farmer? In the future, we need to create different approaches.”  

For Veronica, Brisa Ranch is that possible new pathway. “As farmers, we’re not just growing food; we’re feeding communities, creating opportunities, and building a future we all can share.” 

Standing in a field on the verge of a new bounty, we are inspired by the trio’s commitment to the land, their fellow farmers, and the future of their community. It’s a powerful reminder of what’s possible when shared dreams bring people together — and it can start over a little bit of pie.